A useful small-business website should answer real questions: what you do, where you work, why someone should trust you and how they can get in touch. I plan those pages around your customers, then give each one a clear title, description and structure so search engines can understand it too.
The technical basics are included: mobile-friendly layouts, sensible image sizes, descriptive image text, internal links, a sitemap and a clear route to your enquiry form. That is a solid foundation for local search, without promising overnight rankings or filling pages with awkward keywords.
If your business needs new pictures as well as a new site, I can create them through my commercial photography in Cornwall. Restaurants, cafés and producers can also see my Cornwall food photography. One person handling both means the words, design and photographs feel like the same business.